Despite private banks in Asia currently facing an onslaught of technology product providers willing to offer choice and price discovery across multiple issuers for structured products, when it comes to customised, exotic and bespoke structured products, the value of single dealer platforms have withstood the test of time.Launched in Asia at the end of 2013, BNP Paribas’ platform offers private banks access to a selection of exotic, complex structured products, the ability to design, price and trade tailored flow products and manage trade portfolios. Indeed, Smart Derivatives has captured a significant share of the market with over 450 clients onboarded in over 30 countries. Its one-stop-shop online platform has led the market in its innovation and intelligence, offering clients direct access to BNP Paribas’ latest opportunities and flagship offerings.
A key factor in its development has been the interactive tool for primary and secondary trading. On primary trading, the tool has allowed users to design, price and trade fully tailor-made structured products with a number of combinations. On secondary trading, the single interface gives client access to all post-trade information and real time value of the bank’s existing products. Product details, valuations and documentation are provided at users’ fingertips.
To date, Smart Derivatives has more than 3,000 underliers with structures on a number of currencies and as at end-2014, the platform was deployed by more than 60 clients in Asia, showcasing both its dominant position and a growing interest for automated solutions.
While disruption continues to sweep through the structured product distribution platform space, Smart Derivatives has managed to stay above the curve through its ability to seamlessly integrate into back-end systems while innovating on its trade cycles. It is this year’s Best Single-Dealer Platform Provider for Structured Products.