Structured Products Awards for Excellence 2014

2014 Gala Luncheon

Following in the footsteps of the Structured Products Surveys of 2011, 2012, and 2013, Asian Private Banker polled 45 structured products specialists at 29 private banks in Hong Kong and Singapore, gaining access to key decision makers and gatekeepers, in order to get the most rigorous perspective on the market possible.Not surprisingly, the results demonstrate that the most critical criteria gatekeepers at private banks consider when evaluating structured products providers are customer service, technological prowess, and breadth of product suite.

Lacklustre markets provided a fitting backdrop for increased client interest in structured products, as clients sought returns in an environment of underperforming equities and bonds. Responding rapidly to client demand, the winners of the third annual Structured Products Awards for Excellence have excelled with tact and acumen – cementing client relationships, strengthening connectivity across departments, providing innovation and expanding product offerings.

With the long-awaited raising of interest rates expected next year, the inauguration of the Hong Kong-Shanghai Stock Connect, and continuing questions over growth in the Eurozone, 2015 will be an interesting year. Many banks are forecasting greater volatility and structured products providers will have to work hard to maintain the strong relationships that they have built with the region’s private banks and maintain the momentum gathered as structured products continue to enjoy a resurgence in Asia. The resilience and creativity that providers have shown in uncertain markets in 2014 will stand them in good stead in the coming year.

Acknowledging the industry’s achievements in 2014, Asian Private Banker hosted its 4th annual Structured Products Awards for Excellence Luncheon at the Conrad Hotel where providers and their clients enjoyed an jubilant afternoon over a banquet and champagne.

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2014 Categories & Winners

Congratulations to the winners of the Asian Private Banker Structured Products Awards for Excellence 2014.

2014 SPA Badges-01HOTY2014 SPA Badges-02USEq2014 SPA Badges-03AsiaEq2014 SPA Badges-04EuEq2014 SPA Badges-05EqNF2014 SPA Badges-06IR2014 SPA Badges-07RMB2014 SPA Badges-08Index2014 SPA Badges-09FX2014 SPA Badges-11Credit2014 SPA Badges-10Commodity2014 SPA Badges-12SDP

Methodology

Polled

Structured Product Specialists

Private Banks

45

29

Asian Private Banker’s Structured Products Awards for Excellence celebrates the accomplishments of providers of structured products to the region’s private banking and wealth management clients. Winners are determined by the votes of the region’s leading gatekeepers select who they believe to be the most distinguished providers in the industry across various asset classes and structures.The evolution of private banking and the regulatory landscape has and will continue to shape how structured products providers service their clients as wealth houses look to enhance their advisory offerings. To that end, Asian Private Banker has identified four key competencies for our voters to select their choice of provider: pricing competitiveness, service competency, structuring research and analysis and, innovation and structuring capabilities.

Pricing competitiveness
This is a quantitative metric used to assess the pricing competiveness of the investment bank that services the private bank. Participants are asked to assess based on the frequency at which the investment bank can outprice the market in terms of pricing on the structured product, be it due to its ability to over-hedge, under-hedge or simply because of its risk appetite.

Service competency
This is a qualitative metric used to assess the service levels of the investment bank that services the private bank prior to, during and after the transaction is completed. Participants are asked to assess based on the investment banks’ competency on proactively contacting the private bank to offer relevant idea generation; respond to inquiries; educate and train relevant parties; customise documentation; execute in a timely and precise manner; offer effective product life cycle management (i.e. monitoring of product performance, risk management, valuations, offering roll-over/reinvestment ideas, offering secondary market access); understand the private bank’s needs and; any other value-added services.

Structuring & research analysis
This is a qualitative metric used to assess the competency of structuring research and analysis that the investment bank that services the private bank offers. Participants are asked to assess based on the investment bank’s content offering with regards to its ability to foresee upside and downside market trends and provide solutions to act on; its ability to analyse flow data and offer relevant insights based on it and; the comprehensiveness of structuring research and analysis across all relevant asset class(es).

Innovation & structuring capabilities
This is a quantitative and qualitative metric used to assess the level of innovation and structured products structuring capabilities of the investment bank that services the private bank. Participants are asked to assess based on the investment bank’s ability to create bespoke structured products to meet clients’ portfolio needs; the offering of proprietary indices and derivatives or structured products linked to these indices to express a certain view; the capabilities of the investment bank in structuring according to specific needs (i.e. capital protection, yield enhancement, etc.) and; the frequency at which it does this when competitors cannot.