$507B Principal AM to expand alternatives solutions after rebranding

11 October 2022 | 1 minute read

The investment unit of Nasdaq-listed Principal Financial Group (Principal FG) will do business in future as Principal Asset Management (Principal AM). The rebranding will focus the asset management arm on building new products, especially alternative solutions such as model portfolios and direct lending, for institutional clients, retirees, retail and HNWI investors across 80 markets. The group has also hired specialists…

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