UOB targets Singapore’s ‘Rising Rich’ with new Wealth Banking service

25 November 2011 | 1 minute read

United Overseas Bank Limited (UOB) has identified an underserved but sizeable and growing segment of banking customers in Singapore. This segment of the rising rich comprises individuals with investable assets of at least SG$100,000 and makes up 25% of the working population in Singapore, aged between 30 and 55. UOB’s new Wealth Banking service provides this segment with a suite…

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