From KL to Johor — Has Maybank found the right UHNW formula in Malaysia?

Eng Ping Lim, Maybank

Maybank’s private banking in Malaysia saw assets and fees surge in 2025, with new assets rising 20% to RM 31 billion (US$7.78 billion) and fee income up 15%. The bank expanded its presence beyond Kuala Lumpur into Penang, Sarawak, Sabah, and opened a private wealth desk in Johor. Rising demand from wealthy individuals, who now allocate over half of their…

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