Philanthropy is no longer “money out the door” but what “wealthy families care about”

A decade ago, bankers frequently dismissed client inquiries about philanthropy as “money out the door.” Today, advisory around charitable giving has emerged as one of the most effective strategies for private banks to secure multi-generational client loyalty. According to Christoph Courth, global head of philanthropy services at Pictet Wealth Management, a combination of revised banker performance evaluations and soaring client…

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