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Minsheng Private Banking’s Kong: “We want to be the top choice private bank for entrepreneurs”

Kong Qinglong has big plans for China Minsheng Banking Corporation’s (Minsheng) private banking business. In this exclusive discussion, he tells Asian Private Banker that Minsheng’s ambition to build a “real” private bank has group-wide buy-in and that the days of straight product distribution are numbered. Dr. Kong, China Minsheng Banking Corporation (Minsheng) launched its private banking department in 2008. How…

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