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Against the grain, UBS WM is holding onto its next gen clients in APAC

While studies suggest that some 92% of young adults globally part ways with their parents’ bank, UBS Wealth Management says that in APAC, and anecdotally, it has banking relationships with nearly 95% of its clients’ next generation. Asian Private Banker sits down with the Swiss private bank’s APAC head of UHNW positioning, Jan Boes, to learn more about how the bank…

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