The 2026 FIFA World Cup kicks off on Thursday, and while 48 teams across the US, Canada and Mexico compete for football’s biggest prize, investors are focused on a different scoreboard: the billions of dollars in economic activity expected to be generated by the largest tournament in history. This year’s competition will feature 104 matches, up from 64 previously, and…
World Cup 2026: DBS, UBS, Deutsche Bank map the money play

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