Text size

Hong Kong tycoon Adrian Cheng: Philanthropy is not public relations

Adrian Cheng feels that philanthropy these days is being used as a form of public relations to promote a company’s brand or as an expression of power among the super-rich to label themselves as good neighbours. “I don’t respect them at all because they are just hijacking a theme called sustainability to brand themselves,” the Hong Kong tycoon told Asian…

To access this content, please click back to the home screen, then click “Menu” (bars in top left bars) and then “Login”.
To enquire for a free trial, please start here.
Need more help? Click here or email [email protected].